Macy’s helps charity raise funds and awareness for an important cause while offering customers a simple way to make a difference and enjoy great savings in an annual charity shopping event

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Contact: Sara Hyde-Lampa, 415-217-6371, shyde-lampa@marchofdimes.com
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March of Dimes Partners with Macy’s for Seventh Annual “Shop For a Cause”

Macy's helps chairty raise funds and awareness for an important cause while offerng customers a simple way to make a difference and enjoy great savings in an annual chairty shopping event.

[San Francisco, CA August 20, 2012] – Macy’s and March of Dimes invite customers to participate in the seventh annual “Shop For A Cause” charity shopping event at Macy’s throughout California on Saturday, August 25, 2012. “Shop For A Cause” is Macy’s unique one-day-only shopping event that was created to support local charities’ fundraising efforts, which has helped raise more than $42 million for charitable organizations across the country since 2006.  

“This sale is a great way for families to shop for their fall necessities and give back at the same time,” said Janaya Tshionyi of San Francisco.  “Whether families are shopping for back to school fashions or getting a jump start for the holidays; these saving passes show Macy’s corporate responsibility and support for the families in our community.”

On Saturday, August 25^th, customers making a purchase with a “Shop For A Cause” savings pass will receive 25% on regular, sale and clearance merchandise, as well as 10% off watches, furniture, mattresses and area rugs, plus are eligible to win a $500 gift card. Shopping passes sold at Macy’s stores and macys.com are $5 each, and will benefit March of Dimes. The organization will  receive100% of every ticket sold at Macy’s stores and on macys.com. Shopping passes are only sold on macys.com on August 25, but customers may purchase shopping passes in advance at all Macy’s locations starting August 15. By purchasing a shopping pass in store, customers can support March of Dimes while enjoying a day of spectacular discounts, entertainment, special events. (See shopping pass for discount exclusions and restrictions. No purchase necessary to participate in sweepstakes. Official sweepstakes rules includingalternate means of entry are available at any Macy’s location.)

Last year alone, Macy’s raised $3.2 million for the March of Dimes mission to give moms full-term pregnancies and healthy babies.

For more information about Macy’s “Shop For A Cause” event, visit macys.com/SFAC.

About Macy’s

Macy's, the largest retail brand of Macy's, Inc., delivers fashion and affordable luxury to customers at more than 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam. Macy's stores and macys.com offer distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Building on a 150-year tradition, Macy's helps strengthen communities by supporting local and national charities that make a difference in the lives of our customers.

About March of Dimes

The March of Dimes is the leading nonprofit organization for pregnancy and baby health.  With chapters nationwide and its premier event, March for Babies^®, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality. For the latest resources and information, visit marchofdimes.com or nacersano.org.

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