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Empire State Building Lights Purple For 2012 World Prematurity Day

NEW YORK, NOV. 17, 2012 -- The Empire State Building towers will light purple today in honor of the second annual World Prematurity Day. Parent groups and organizations worldwide are joining together to raise awareness of the serious problem of premature birth. An estimated 15 million babies around the world are born too soon every year, including nearly half a million in the United States. People everywhere can share a story, a photo, or a video about their experience with prematurity at facebook.com/WorldPrematurityDay. Special thanks to the Empire State Building for supporting 2012 World Prematurity Day.

March of Dimes is the leading nonprofit organization for pregnancy and baby health. With chapters nationwide, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality. For the latest resources and information visit www.marchofdimes.com or www.nacersano.org. Find us on Facebook and follow us on Twitter.

The Empire State Building design is a trademarked image and used with permission by ESBC. Photo by Karl Wint Photography